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Copywriting Information

Traffics Nice... But Whos Driving?


In the competitive marketplace of the new millennium, the demand for specialized products or services will increase. If your site sells everything or to everyone, chances are that your audience will not perceive a value in shopping from you any greater than from anyone else.

How Writing Radio Can Help You Become a Better Writer


Knowing how to write, and write well, is a skill that will come in handy in all sorts of situations. And if you combine good writing skills with the persuasive selling tactics found in, say, copywriting, you'll be that much more ahead of your competition.

How To Write Powerful Headlines


I want to tell you how I go about writing headlines. I like to keep swap files of headlines around for future use.

Power Words And Phrases


I like to use power phrases when writing sales material. These power phrases add punch to a line or a paragraph and I usually use them to start off a sentence.

Power Keys To Writing Power-Packed Marketing Copy


In order to maximize your sales efforts and fully seize your greatest profit potential, these essential elements are a "must-have" and "must-apply" in all of your action-driven marketing communications.Value-Added, Benefit-Rich Headlines Make The DifferenceA bold, mouth-watering headline is considered by many a marketer to be the most important element of any super-effective marketing copy.

Can 97% of Netpreneurs be Wrong?


Why Some People's Ads Almost Always Make MoneyDiscover the Master Copywriter's Little-Known Secret of Locking in Profits!You don't know it yet, but in the next 5 minutes you are going to learntwo things that will enable you to command someone to do something anything - and that person will do it without question. What's more, they'llthink it was their idea, not yours.

Advice for Copywriters: How to Win the Freelance Bidding War


Are you a freelance copywriter working from home? If so, you've probably been on the project bidding war sites, like elance.com.

11 Reasons Not to Hire a Freelance Copywriter (and Why Theyre All Poor Excuses)


Think you can take the Copywriting Challenge on your own? Allow me to convince you otherwise! Here are eleven reasons why business owners typically choose not to hire a writer, and my argument for each.Excuse 1.

Writing Copy for Voiceovers


As with any of the performing arts, an effective voiceover begins with a well-crafted script. You don't have to have many years of writing experience to create copy that is both effective and a pleasure for the voice actor to perform.

Revealed: The $12,500 Copywriting Formula


Have you heard of Brian Keith Voiles? Probably not, but if you have eyes you've seen his ad campaigns and you probably even bought products that he created ad campaigns for. Would you like to have the formula he gets paid $12,500 to put into use for Fortune 500 Companies?Well then, today's your lucky day, isn't it? If you follow this formula whenever you write a sales letter or an ad you'll see how well it increases your success.

Online Promotion Beats Traditional Ten-One


While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must promote 90% of the time to even get a milligram of attention.

Web Copy - How Much is Enough?


These days, there's widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, it's commonly accepted that web copy is a vital component of any website.

How to Make the Most of Your Website Copywriter


Many people feel uncertain when dealing with copywriters. Like any artform, writing is subjective; instead of black and white, most business owners and marketing managers see indistinguishable shades of grey.

Tech-writers: A Necessary Evil


New to tech-writing, or thinking about starting? The key to success is recognising that tech-writers are a necessary evil.Tech-writers are necessary because someone has to write the user doco.

10 Tips for Tech-Writers


Tech-writing is a tricky business. It's not a very high profile industry, so there's not much support around.

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Little Marketing Genius launched in East Haddam - Middletown Press


Middletown Press

Little Marketing Genius launched in East Haddam
Middletown Press
... big plans to collaborate with small businesses all across the state. A full menu of marketing services, found at www.littlemarketinggenius.com, includes graphic design, website design, social media management, copywriting, consultation, and much more.

The Secret Weapon Of Small Brands That Beat Giants - The Good Men Project (blog)


The Good Men Project (blog)

The Secret Weapon Of Small Brands That Beat Giants
The Good Men Project (blog)
I can tell you as a writer myself, most of us are never even introduced to copywriting as a potential career option. I remember many years ago thinking that, in order to become a writer by trade, I either had to be a journalist or an editor. In fact, I ...

Textuar Enhances Service Offerings in November 2017 to Include Design Capabilities - NB Herard


Textuar Enhances Service Offerings in November 2017 to Include Design Capabilities
NB Herard
Mumbai, India, November 18, 2017 — Mumbai-based Textuar Communications LLP has significantly enhanced its service offerings by bringing in graphic design along with top rate copywriting and content writing services. Clients working with Textuar have ...

and more »

The Most Persuasive Sales Emails Always Follow These Strategic Copywriting Tips - Forbes


Forbes

The Most Persuasive Sales Emails Always Follow These Strategic Copywriting Tips
Forbes
“Length is strength” works as an effective slogan for hair-product advertisements, but when it comes to sale emails, the exact opposite is true. Our work lives are filled with ways to do sales and marketing, whether that's through social networks ...

SEO Copywriting: How to Write Content That Ranks - Business 2 Community


Business 2 Community

SEO Copywriting: How to Write Content That Ranks
Business 2 Community
While traditional copywriting might only need to focus on one audience, SEO copywriting focuses on at least two at all times. Users: To no surprise, our primary audience is our user. It's imperative to deliver knowledgeable as well as emotionally ...

The Art Of Persuasion: Tips For Small Business Owners - Forbes


Forbes

The Art Of Persuasion: Tips For Small Business Owners
Forbes
People often associate clever copywriting and persuasion techniques with large corporations that can afford to launch television commercials, put full-page ads in magazines and publish slick websites. The fact is, however, small businesses need these ...

Can AI replace copywriting? Persado One enables 1-to-1 'emotional language personalisation' - Netimperative


Netimperative

Can AI replace copywriting? Persado One enables 1-to-1 'emotional language personalisation'
Netimperative
Persado has unveiled the expansion of its marketing language cloud and introduced Persado One, a feature that enables personalised emotional engagement at scale. The company also announced the closing of up to $30 million in financing from Silicon ...

Mid Level Copywriter - Bizcommunity.com


Mid Level Copywriter
Bizcommunity.com
The copywriter will develop, conceptualise high-quality, TTL intelligent copy and innovative creative solutions that communicate the brand effectively. Job description. Conceptualise copy and creative concepts – big picture thinking. Understand the ...

Ten tips for excellent copywriting - Bizcommunity.com


Ten tips for excellent copywriting
Bizcommunity.com
An effective content strategy begins and ends with excellent copy. Whether your goal is lead generation, sales conversion or brand-building, what you say and how you say it is the most powerful way to engage with your audience. Here are 10 tips on how ...

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