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Copywriting Information

Traffics Nice... But Whos Driving?


In the competitive marketplace of the new millennium, the demand for specialized products or services will increase. If your site sells everything or to everyone, chances are that your audience will not perceive a value in shopping from you any greater than from anyone else.

How Writing Radio Can Help You Become a Better Writer


Knowing how to write, and write well, is a skill that will come in handy in all sorts of situations. And if you combine good writing skills with the persuasive selling tactics found in, say, copywriting, you'll be that much more ahead of your competition.

How To Write Powerful Headlines


I want to tell you how I go about writing headlines. I like to keep swap files of headlines around for future use.

Power Words And Phrases


I like to use power phrases when writing sales material. These power phrases add punch to a line or a paragraph and I usually use them to start off a sentence.

Power Keys To Writing Power-Packed Marketing Copy


In order to maximize your sales efforts and fully seize your greatest profit potential, these essential elements are a "must-have" and "must-apply" in all of your action-driven marketing communications.Value-Added, Benefit-Rich Headlines Make The DifferenceA bold, mouth-watering headline is considered by many a marketer to be the most important element of any super-effective marketing copy.

Can 97% of Netpreneurs be Wrong?


Why Some People's Ads Almost Always Make MoneyDiscover the Master Copywriter's Little-Known Secret of Locking in Profits!You don't know it yet, but in the next 5 minutes you are going to learntwo things that will enable you to command someone to do something anything - and that person will do it without question. What's more, they'llthink it was their idea, not yours.

Advice for Copywriters: How to Win the Freelance Bidding War


Are you a freelance copywriter working from home? If so, you've probably been on the project bidding war sites, like elance.com.

11 Reasons Not to Hire a Freelance Copywriter (and Why Theyre All Poor Excuses)


Think you can take the Copywriting Challenge on your own? Allow me to convince you otherwise! Here are eleven reasons why business owners typically choose not to hire a writer, and my argument for each.Excuse 1.

Writing Copy for Voiceovers


As with any of the performing arts, an effective voiceover begins with a well-crafted script. You don't have to have many years of writing experience to create copy that is both effective and a pleasure for the voice actor to perform.

Revealed: The $12,500 Copywriting Formula


Have you heard of Brian Keith Voiles? Probably not, but if you have eyes you've seen his ad campaigns and you probably even bought products that he created ad campaigns for. Would you like to have the formula he gets paid $12,500 to put into use for Fortune 500 Companies?Well then, today's your lucky day, isn't it? If you follow this formula whenever you write a sales letter or an ad you'll see how well it increases your success.

Online Promotion Beats Traditional Ten-One


While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must promote 90% of the time to even get a milligram of attention.

Web Copy - How Much is Enough?


These days, there's widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, it's commonly accepted that web copy is a vital component of any website.

How to Make the Most of Your Website Copywriter


Many people feel uncertain when dealing with copywriters. Like any artform, writing is subjective; instead of black and white, most business owners and marketing managers see indistinguishable shades of grey.

Tech-writers: A Necessary Evil


New to tech-writing, or thinking about starting? The key to success is recognising that tech-writers are a necessary evil.Tech-writers are necessary because someone has to write the user doco.

10 Tips for Tech-Writers


Tech-writing is a tricky business. It's not a very high profile industry, so there's not much support around.

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Copywriters command big paychecks, and this $19 training package will get you there - TNW


TNW

Copywriters command big paychecks, and this $19 training package will get you there
TNW
Copywriting Masterclass: Writing That Sells (a $200 value): Breaking down the way you communicate, this course will have you doubling conversion rates, goosing your click-through numbers and spiking sales. Copywriting: How to Be a Crazy Good Copywriter ...

AI and copywriting: do androids dream up eclectic tweets? - Cambridge Network


Cambridge Network

AI and copywriting: do androids dream up eclectic tweets?
Cambridge Network
My favourite thing about copywriting agency-side is the scope of clients we work with. There's always something new on the horizon, and I like to think I'm an open-minded dude who can turn his hand to most subjects. Compared to even a modest AI, though ...

7 characteristics of brilliant copywriting - PR Daily


PR Daily

7 characteristics of brilliant copywriting
PR Daily
Brilliant copywriters know what they want to say and how to get it down on the page in a logical sequence. Their words make a clear point right from the get-go and use an introductory paragraph to hint at what is coming. This is especially important ...

and more »

4 courses to kickstart a freelance copywriting career - Boing Boing


Boing Boing

4 courses to kickstart a freelance copywriting career
Boing Boing
Knowing how to write isn't just handy for keeping embarrassing typos out of your emails. The truth is that companies are in dire need of talented copywriters who can tell the story of their brands, and they're willing to pay top-dollar. You can join ...

Social Media & Copywriting Coordinator - Pedestrian TV


Social Media & Copywriting Coordinator
Pedestrian TV
At ADME, we're an established, boutique advertising servicing a folio of high profile automotive clients. Located along the bustling Smith Street, our team is young, bright and hard-working. We aim to cultivate a fast-paced environment that's adaptable ...

Learn how to launch a career in copywriting for under $25 - The Daily Dot


The Daily Dot

Learn how to launch a career in copywriting for under $25
The Daily Dot
Good sales copy sells. It's literally as simple as that. If you want to amp up your copywriting style in 2018, do yourself a favor and dive into this Copywriting Mastery Bundle deal. A new freelance writing career may await you at the end of these four ...

How Will Voice AI Impact Marketing & Copywriting? - B&T


B&T

How Will Voice AI Impact Marketing & Copywriting?
B&T
For example, for a 'how to' blog or video, the copywriting would be along the lines of: “How to order an Uber”. However, to facilitate voice activation technology, it would be more like: “Alexa, order me an Uber.” When it comes to marketing and content ...

Copywriting for Tech Companies - Business 2 Community


Copywriting for Tech Companies
Business 2 Community
Copywriting for tech companies can come with its own set of veritable challenges. There is often a gap between what a technology company does, and what its ideal consumer may understand. If you try to market your company using the same language you ...

Learn how to turn a love for writing into a full-blown career - Mashable


Mashable

Learn how to turn a love for writing into a full-blown career
Mashable
Heads up: All products featured here are selected by Mashable's commerce team and meet our rigorous standards for awesomeness. If you buy something, Mashable may earn an affiliate commission. Have you ever wondered if your writing hobby could actually ...

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